Parasocial Interactions

 

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EBOOK

The Now and Next of Influencer Marketing

We surveyed over 100 marketers to discover the tactics they use today and their insights for tomorrow.

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SUCCESS KIT

Influencing Influencers: Onboard and Activate Partners

Learn how to find the right influencers, negotiate and brief them, and activate and measure campaigns with our comprehensive success kit.

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EBOOK

Content Marketing with IGC

Content marketers can integrate influencers into their strategy to target their audiences in powerful ways.

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EBOOK

What Is Influencer Marketing? Digital Marketing Evolved

We cover the basics of influencer marketing: from who influencers are to how campaigns are measured.

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EBOOK

Appealing to Influencers

In this ebook, we take a deep dive into building better relationships with your influencers.

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EBOOK

Solving Marketers' Biggest Challenge: Finding the Right Influencers

This ebook covers everything you need to know about finding the right influencers for your next campaign.

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EBOOK

Building Brand Trust: FTC Guidelines for Influencer Marketing

Influencers and brands need to know about the FTC Guidelines. We explain what they are and why they matter.

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EBOOK

Five Dos and Don'ts for Working with Influencers in 2019

Based on our influencer report, we give marketers five tips to optimize their campaigns and build better relationships with influencers.

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REPORT

State of Influencers Report 2019

Actionable data to help you navigate all things influencer marketing.

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CASE STUDY

EVINS Takes Its Influencer Marketing Up a Notch with Julius

Since adopting Julius, nearly all of EVINS’ clients now have some element of influencer involvement, including coat drive non-profit One Warm Coat.

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CASE STUDY

The Ad Council Brings Talent Engagement In-House

The Ad Council leveraged influencers for more than 30 campaigns, working with an average of six talent ambassadors per campaign.

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CASE STUDY

Praytell Fine-Tunes Its Influencer Marketing Strategy with Julius

Since adopting Julius, more than 80 percent of Praytell’s clients use influencer marketing in some capacity.

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CASE STUDY

Huge Scales Influencer Marketing and Wins New Business with Julius

See how Huge found great value in Julius’ analytics tools, not just for campaigns, but for winning new business, too.

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CASE STUDY

Biossance Relies on Julius to Select and Vet Beauty Influencers

Biossance ran a campaign on YouTube and Instagram, generating more than 3.5 million impressions and almost 150,000 engagements.

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